Infiniti logo Cerrar
Lujo, diseño, elegancia y fuerza: los elementos que integran la gama de INFINITI
Un INFINITI QX55 estacionado
Lujo, diseño, elegancia y fuerza: los elementos que integran la gama de INFINITI
La parte trasera de un INFINITI QX55 estacionado.
‘The Makers’: La diseñadora Eriko Horiki habla de la unión entre tradición e innovación que caracteriza al INFINITI QX55
Gráfico INFINITI Horizonte
INFINITI Horizon Graphic
Expressing dynamism, motion, and power, INFINITI's new three-dimensional emblem will adorn production vehicles of the future. It features illumination that elevates the bright road to the horizon.
INFINITI's new three-dimensional emblem
The INFINITI Brand logo, unveiled June 22, 2023 (the fourth iteration in the brand’s history), places greater focus on the “infinite road” and horizon line, complimented by revised INFINITI wordmark spacing, that visually accentuates the horizon.
The evolved INFINITI logo
In June 2023, INFINITI introduces a new brand logo, the 4th evolution since the brand launched in 1989
INFINITI logo evolution
INFINITI's new retail architecture blends a clean, minimalist exterior with an open, light-filled interior. Drawing inspiration from Japanese design philosophies, the design pays homage to the brand's rich heritage while providing a truly immersive experience for customers.
INFINITI new global retail architecture
INFINITI's new retail architecture blends a clean, minimalist exterior with an open, light-filled interior. Drawing inspiration from Japanese design philosophies, the design pays homage to the brand's rich heritage while providing a truly immersive experience for customers.
INFINITI new global retail architecture - side view
INFINITI's new retail architecture blends a clean, minimalist exterior with an open, light-filled interior. Drawing inspiration from Japanese design philosophies, the design pays homage to the brand's rich heritage while providing a truly immersive experience for customers.
INFINITI new retail architecture - Night
INFINITI’s new retail architecture, led by the INFINITI global design team, based in Atsugi, Japan, blends a clean, minimalist exterior with an open, light-filled interior. A key to bringing to life INFINITI’s signature Total Ownership Experience, the company is committed to offering physical retail spaces that allow valued customers the opportunity to connect and interact with the brand.
INFINITI new retail architecture - Night
INFINITI’s new retail architecture, led by the INFINITI global design team, based in Atsugi, Japan, blends a clean, minimalist exterior with an open, light-filled interior. A key to bringing to life INFINITI’s signature Total Ownership Experience, the company is committed to offering physical retail spaces that allow valued customers the opportunity to connect and interact with the brand.
INFINITI new retail architecture - Day
INFINITI’s new retail architecture, led by the INFINITI global design team, based in Atsugi, Japan, blends a clean, minimalist exterior with an open, light-filled interior. A key to bringing to life INFINITI’s signature Total Ownership Experience, the company is committed to offering physical retail spaces that allow valued customers the opportunity to connect and interact with the brand.
INFINITI new retail architecture -Day
INFINITI’s new retail architecture, led by the INFINITI global design team, based in Atsugi, Japan, blends a clean, minimalist exterior with an open, light-filled interior. A key to bringing to life INFINITI’s signature Total Ownership Experience, the company is committed to offering physical retail spaces that allow valued customers the opportunity to connect and interact with the brand.
INFINITI new retail architecture - day
The interior, the space where guests spend most of their time interacting with the brand, has been reimagined with the aim of evolving INFINITI’s signature Total Ownership Experience delivering an even more seamless and memorable experience. Interior spaces have individual purposes, and yet are not walled off from one other, creating a sense of spaciousness and movement for the customer.
INFINITI new retail architecture - Showroom
The interior, the space where guests spend most of their time interacting with the brand, has been reimagined with the aim of evolving INFINITI’s signature Total Ownership Experience delivering an even more seamless and memorable experience. Interior spaces have individual purposes, and yet are not walled off from one other, creating a sense of spaciousness and movement for the customer.
INFINITI new retail architecture -Showroom
A large semi-translucent mesh screen positioned within the central showroom, displays content from a ceiling-mounted projector. Inspired by a Japanese “Noren” - a fabric divider typically hung between rooms, in doorways, or in windows, the color and theme of the display evolves in alignment with the seasons, with nature-inspired content bringing a sense of warmth and interest. Viewed from outside, the screen acts as subtle backdrop to accentuate the INFINITI logo and create a welcoming environment for guests.
INFINITI new retail architecture -Showroom
A large semi-translucent mesh screen positioned within the central showroom, displays content from a ceiling-mounted projector. Inspired by a Japanese “Noren” - a fabric divider typically hung between rooms, in doorways, or in windows, the color and theme of the display evolves in alignment with the seasons, with nature-inspired content bringing a sense of warmth and interest. Viewed from outside, the screen acts as subtle backdrop to accentuate the INFINITI logo and create a welcoming environment for guests.
INFINITI new retail architecture -showroom
The interior, the space where guests spend most of their time interacting with the brand, has been reimagined with the aim of evolving INFINITI’s signature Total Ownership Experience delivering an even more seamless and memorable experience. Interior spaces have individual purposes, and yet are not walled off from one other, creating a sense of spaciousness and movement for the customer.
INFINITI new retail architecture - Showroom
A large semi-translucent mesh screen positioned within the central showroom, displays content from a ceiling-mounted projector. Inspired by a Japanese “Noren” - a fabric divider typically hung between rooms, in doorways, or in windows, the color and theme of the display evolves in alignment with the seasons, with nature-inspired content bringing a sense of warmth and interest. Viewed from outside, the screen acts as subtle backdrop to accentuate the INFINITI logo and create a welcoming environment for guests.
INFINITI new retail architecture -showroom
INFINITI’s new retail architecture, led by the INFINITI global design team, based in Atsugi, Japan, blends a clean, minimalist exterior with an open, light-filled interior. A key to bringing to life INFINITI’s signature Total Ownership Experience, the company is committed to offering physical retail spaces that allow valued customers the opportunity to connect and interact with the brand.
INFINITI new retail architecture - Showroom
A large semi-translucent mesh screen positioned within the central showroom, displays content from a ceiling-mounted projector. Inspired by a Japanese “Noren” - a fabric divider typically hung between rooms, in doorways, or in windows, the color and theme of the display evolves in alignment with the seasons, with nature-inspired content bringing a sense of warmth and interest. Viewed from outside, the screen acts as subtle backdrop to accentuate the INFINITI logo and create a welcoming environment for guests.
INFINITI New Retail Architecture -Showroom
INFINITI’s new retail architecture, led by the INFINITI global design team, based in Atsugi, Japan, blends a clean, minimalist exterior with an open, light-filled interior. A key to bringing to life INFINITI’s signature Total Ownership Experience, the company is committed to offering physical retail spaces that allow valued customers the opportunity to connect and interact with the brand.
INFINITI new retail architecture
The interior, the space where guests spend most of their time interacting with the brand, has been reimagined with the aim of evolving INFINITI’s signature Total Ownership Experience delivering an even more seamless and memorable experience. Interior spaces have individual purposes, and yet are not walled off from one other, creating a sense of spaciousness and movement for the customer.
INFINITI new retail architecture
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